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Corporate Culture
- MISSION
- Great ambition brings great achievement and collected wisdom will benefit a lot
- ENTERPRISE VISION
- Extend the space for the values of industry chain, and build the respectable steel giant, realizing the sustainable development.
- CORE VALUES
- Practical idealism, people-centric family affection, and law-governed organization psyche.
- COMPANY PHILOSOPHY
- Business philosophy: first-class product, win by quality, make Shengbao popular and make friends with people around the world.
- Opportunity timely seize latest information from the market and respond to it rapidly with fastest executive force.
- Production: safety, high effiency, high quality, high-tech.
- Marketing: good faith is the unchangeable principle of Shengbao.
- Service: serve customers heart and soul, creating a win-win situation.
- Brand strategy: make the brand “Zhisheng” has great reputation in the world.



